Bottom 100


The Bottom 100 is a collection of stories from the other end of the world’s rich lists, created to put a human face to the suffering of millions - to help personalise their struggles, and to engage those who have a voice to use it for those who don’t.

Made over 2 years, covering 5 continents and 23 nationalities, 100 powerful stories were captured by a global team of photographers and journalists.

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BOTTOM 100 Case Study

Thick Mawiet Chang

Thick Mawiet Chang

Patrick Muwonge

Patrick Muwonge

Photography

Photography

Photography

Photography

The Bottom 100

The Bottom 100

Bottom 100 Website

Bottom 100 website mobile

Bottom 100 website mobile

Gallery launch

Gallery launch

Gallery newspaper

Gallery newspaper

Gallery newspaper

Gallery newspaper

Gallery newspaper

Gallery newspaper

Gallery newspaper

Gallery newspaper

Fly posters

Fly posters

Fly posters

Fly posters

Global OOH

Global OOH

The Bottom 100 stats

The Bottom 100 stats