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Childcare Saver Brand

Childcare Saver is an app that helps families save money on their childcare whenever they spend money at wide range of Australian retailers.

The brand is focused around a little red bird called Rosie who is always playfully supported her friends and family.

App design

App design

Onboarding screens

Onboarding screens

Introducing Chilcare Saver Video - Charming animations from Dirty Puppet

The little red bird (Rosie)

The little red bird (Rosie)

The bird can be personalised to your child's name

The bird can be personalised to your child's name

Primary logo

Primary logo

Rosie's supporting family

Rosie's supporting family

Family logos

Family logos

Rosie's family and friends

Rosie's family and friends

Supporting brands

Supporting brands

Colour avery

Colour avery

Typography

Typography

Technical illustrations

Technical illustrations

Posters and cards

Posters and cards

Kids stickers

Kids stickers

Tote bags

Tote bags

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